Game Changer Selected as AOR by Apache Nugget Corporation

We're excited to announce that the Apache Nugget Corporation (ANC) – a New Mexico-based hospitality and entertainment leader – chose us to be their agency of record! Starting immediately, Game Changer will help ANC increase its visibility and scale its operations through a holistic, multi-element strategic communications program.

“Apache Nugget Corporation has a long history of creating places where people want to be while also doing a lot of good across northern New Mexico,” said Jason Sprenger, founder and CEO of Game Changer Communications. “We’re proud to be the partner ANC chose to help take their business to new heights.”

“We have some aggressive corporate growth goals that we’re excited to reach over the next couple of years,” said Tony Amormino, president and CEO of Apache Nugget Corporation. “We’re glad to have Jason Sprenger and the Game Changer team on our side.”

The Apache Nugget Corporation was founded in 2003, and is owned by the Jicarilla Apache Nation. It opened the Apache Nugget Casino near Cuba, N.M. in 2004, where it operated for almost 16 years until the COVID-19 pandemic hit in 2020. In early 2025, the ANC is excited to re-open the facility – and work toward building and opening an expanded set of hospitality and entertainment venues across northern New Mexico over the next 1-2 years.