Strategic Communications and PR Consulting Services

Strategic Communications That Change the Game

Strategic communications is about so much more than news releases and media clips. It is an essential business function, and it has the power to make or break a company.

We begin the process by ascertaining your big-picture objectives — the true measures of success for your organization. We then leverage our proprietary Umbrella Model of Strategic Communications to build and deploy a custom-built, integrated strategy designed not just to meet those objectives, but to exceed them. Our campaigns are purpose-driven and engineered to deliver holistic organizational success.

What We Do the Most

Over the decades, we’ve strategized and executed across all of the elements of our Umbrella Model of Strategic Communications. It’s our job (and our secret sauce) to know how to build the best program that will most efficiently drive success for your organization. That said, there are some elements that we use more than others.

We use these capabilities to ensure every message, audience and channel works in alignment to efficiently drive your mission forward.

  • External Communications

    Strategic communication and relationship development with outside stakeholders are absolutely essential to any organization’s success. We make sure you’re in front of the right people…in the right places…at the right times…with the right messages.

    The Game Changer Difference: We don't just craft messages and execute tactics; we craft strategy and think bigger. We integrate communications planning directly into your business planning, ensuring your narrative supports key initiatives like M&A, market expansion or product launches. This ensures your communications function is a revenue generator, not a cost center.

    Key Services: Communications Audits and Benchmarking, Media Relations, Analyst Relations, Digital/Social Media, Websites, Media Training, Corporate Social Responsibility

  • Content Marketing

    Your story is only as good as someone’s ability to understand and experience it. We find the most effective ways to tell your story and then produce the assets that do so most efficiently.

    The Game Changer Difference: We can work in all formats - written, audio, video, social and more. We build lead/demand generation campaigns around content. We also equip your colleagues to use content to be successful in their jobs: to make products/services better, closing more sales, etc. Simply put: we bridge the gap between PR and sales, ensuring your market-facing content generates leads and accelerates your buyers' journeys.

    Key Services: Content Strategy, Writing, Video Production and Editing, Audio Production and Editing, Graphic Design, Sales Enablement and Optimization, Awards & Recognition Strategy

  • Brand & Message Development

    This is the most foundational element of successful strategic communications, and the first step in most programs Game Changer does with clients. We research what will resonate with your target audiences, and then we create/refine a set of crisp, culture-driven and value-packed key messages.

    The Game Changer Difference: We produce everything from simple statements to fully integrated corporate message foundations. We also are prepared to do what’s necessary to show/prove the value you bring to your audiences.

    Key Services: Thorough Audits, Interviews and Research, Synthesis and Analysis, Testing and Refinement, Training and Education

  • Crisis & Reputation Management

    We help you proactively build, protect, and enhance your most valuable asset: your reputation. And when a critical event occurs, we provide 24/7, high-stakes counsel and tactical support to mitigate damage, manage stakeholder perception and accelerate recovery.

    The Game Changer Difference: We don't wait for the fire drill. We “bank goodwill” and help you show your stakeholders through action that you value and care about them. We also devise and execute practice scenarios to work out any kinks. Then, during tough situations, we provide the kind of calm and steady leadership that only comes from experience.

    Key Services: Proactive Reputation Strategy, Online Presence Management, Brand Audits, Crisis Preparedness Planning and Training, Real-Time Media & Digital Response, Post-Crisis Reputation Recovery

  • Executive Counsel

    Communications are at the root of absolutely everything, and they are the backbone of everyday operations as well as major strategic decisions that either make or break a business. As such, it’s prudent to have someone with a communications perspective at the table when major decisions are being made. We can consider and evaluate the consequences of particular actions before you take them and see around corners you don’t even know exist.

    The Game Changer Difference: We have C-level experience inside organizations, agencies and nonprofits. We have helped clients, executives and investors make billion-dollar business deals, and we’ve had the inside scoop on some pretty epic failures. We know what to do, and what not to do, because we’ve seen it in practice.

    Key Services: Strategic Counsel, Strategic Planning, Due Diligence

  • Internal Communications

    Employee communications preserve and maximize morale, steer companies through significant events and changes, build camaraderie, keep everyone in the know — and generally help your business maximize its most important asset.

    The Game Changer Difference: We’ve worked inside companies and agencies, and we’ve led teams of volunteers. We know how to reach and motivate people — no matter where they are and what they do.

    Key Services: Content Strategy and Development, Messaging and Positioning, Awards and Recognition, Writing, Digital Program Support